In an unexpected announcement, Ford made a tempting offer to their customers, especially those interested in second-hand vehicles.
Starting this February, used-car buyers will have a moneyback guarantee, valid for the first 14-days/1000 miles. This offer is exclusively available on Ford’s digital marketplace.
The used-cars market can be a wild place, with faulty and worn-out cars hidden in every corner, a great number of costumers turn to new cars, and prefer to bear the extra cost just to avoid the headache associated with the purchase of a used car, and the possible problems that it might drag behind it.
Ford have been working for a really long time to build a strong relationship with its customers. and this new offer is merely a new step in a really long journey. The new marketing strategy was tested last summer in a limited number of car dealerships, and the results showed that those selected dealers grew at a faster rate than the others. and that was enough evidence to apply it country wide.
The moneyback guarantee creates the peace of mind that’s usually lacking in such transactions. if the costumer discovers that the car he bought is not as good as expected he can now take it back to the dealer and get his moneyback. “And that makes the buying experience a little bit better “said ford’s used vehicle manager.
The car market was hard on everyone these last couple of years, parts shortages and supply chain disruption made it hard of dealers to replenish their stocks and the available cars were getting more expensive by the day, Ford’s entitative intends to ease the tension and give a breathing space for both dealers and customers. And that’s another testament on how much Ford cares for its customers.
We care about our customers too here at coverking, we take great pride in the quality of our products. and our warranty policy provides you with the peace of mind necessary to dive in our inventory without second-taught and chose whatever you prefer based on your taste only.
Coverking guaranties its customers a 30 day return with full refund on all our products, for car covers, seat covers and even dash and windshield covers. We also have 4 years warranty policy; we will repair or replace any product that does not meet our specifications. And even more we offer a lifetime post-warranty repair service for our loyal clients.
