Hyundai Posts Ioniq 6 Teaser a Day to Keep Speculators at Bay

 

Hyundai is dropping more teaser images of the upcoming Ioniq 6, drumming up the hype right before the expected reveal in July.

This is not the first time that we see glimpses of the new Ioniq 6, Hyundai released some sketches and a few pictures before, explaining the design language of the car. But now, the company is changing tactics, opting for a more dynamic marketing approach, Hyundai’s Instagram account is releasing a picture a day, to the delight of all car enthusiasts.

Each teaser photo focuses on a tiny detail of the Ioniq 6, So from now until the official reveal day, we will discover a new aspect of the car every day. Those interested can start putting the pieces together and play jigsaw with Hyundai.

 

Hyundai Posts Ioniq 6 Teaser a Day to Keep Speculators at Bay

 

All the details shown until now are really interesting, like for example the one showing pixilated tail lights, first seen on the concept car and similar to those of the Ioniq 5. It looks like Hyundai intends on making the pixel lights a signature of the Ioniq brands. They will appear on the rear wing and the rear bumper as well.

These teaser photos don’t reveal much when it comes to the car’s general shape, details like the roof shape are hard to make out, but we can safely assume that it will be a very coupe-like roof.

The main course in this whole teaser game is perhaps the new camera mirrors, indeed, those are not yet allowed stateside, but Hyundai wants to show off the full potential of the car, trying to appeal to other markets outside the US.

 

Hyundai Posts Ioniq 6 Teaser a Day to Keep Speculators at Bay

 

Regardless of details, the new stream of teaser images is a smart move from Hyundai, it has successfully captured the publics’ minds and prepared them for the official unveiling of the Ioniq 6. An event that will most likely take place this July at the Busan Motor Show.

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